Establishing a budget to can help you save the money you need to start a small business, buy your first home or send your children to college. You might think that you don’t need a budget and can save money without one, but everyone can benefit from a budget. Have you ever started the day with $20 and, at the end of the day, not known where it all went? If so, you might want to develop a budget.
I disagree with the comment made by some web developers that all the good domain names are taken. Search engine optimization, or seo, does not depend heavily on the www name you select. For my clients just starting out the decision choosing small business website names has never been an issue. It is a fact that all the 3 character and 4 character domain names with the key extensions are taken. Furthermore, I agree that a vast number of choice domain names are no longer available; however, the selection of a suitable www domain for your small business is possible if you remain flexible.
Back when her unpopular TV show, “The Apprentice,” was on the air, Martha Stewart’s company lost 40% of its value. As the face (and name) of the company, people were clearly turned off by the experience of her in the “you’re fired” role.
Until then, we’d seen Martha striving for perfection in cooking, home decorating, entertaining, gardening and many other domestically oriented areas, all while cooing her catchphrase, “It’s a good thing.” We’d heard rumors she was a little testy behind the scenes, but who cares? I’d be cranky too if it meant my pies would turn out perfectly.
Many smaller businesses find it difficult to match the size and scope of the internet presence that is established by larger, corporately funded, companies. With full staffed IT divisions, the major corporations have the ability to focus a lot of energy and money on the development of their e-business solutions. Setting up a viable small business website is one way that you can establish yourself and begin to reclaim some of the business that you may have lost to the giants. There are a number of service solutions available to small business owners that allow you to improve your web presence without breaking the bank.
Fast forward yourself to the end of December and as the year closes, how are you feeling about your achievements during this past year? Really get in touch with your feelings, live them, breathe them and don’t let them pass by. Are you feeling any disappointment, regret or frustration for the things you haven’t done or achieved? Do you find yourself thinking, “This past year has flown by and what have I done”, “There is so much more that I wanted to do” or “Why haven’t I done the things that I’d said I’d do”.
I talk a lot about how times, they are a changin’. It’s inevitable that we will not be able to reach customers in the ways we did in the past. To successfully grow any business, you have to be open to change. Customers adapt faster than businesses, and that’s the downfall of many companies. It’s a tiresome race, always trying to find the new way to market before the consumer discovers it, but it’s a necessary evil.
