Leads are the insurance agent’s life blood. When there is no one to talk to about our products fear and panic invades our world.

There are tons of ways to find annuity leads as long as you rethink your marketing plan.

Target Marketing.

I am sure you have heard it many times and it sort of slides over your prospecting efforts so here is a way to find our target market. First identify who you are trying to talk to as a prospect. If you haven’t thought about it or if you haven’t defined it you can use mine as an example.