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Entries Tagged ‘ezines’

Keeping Your Prospects In The Loop

The beauty and power of the Internet is the leverage you can attain through technology. Technology systems allow you to maintain regular, highly valuable contacts with your prospects for very low investment. This is predominately attained through systems such as Autoresponders and eZines (e-magazines/newsletters).

Only a very small percentage of your prospects will be READY to purchase at any particular point in time. This is identical in an online and offline business. Most businesses have a marketing system that TOTALLY NEGLECTS this fact. If 100 people enquire about your services, most likely only 3 to 12 will be seriously looking to purchase your services at THAT time. The others are simply inquisitive or think they may purchase at some time in the future.

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Tips To Write A Hot Article And Market It Successfully

I guess there is no simple answer to the question - “How to write a hot article”, but I’m going to give you few advice. First, let’s talk about quantity, I’m sure that even if you will write great article there are no much changes for it to be seen and reprinted. Why? Because people are getting too many information daily. It’s a hassle to sort through all these information. Once your article was written and submitted, you will have just few seconds to convince your prospect to read full text of your article. So, you should better split your great article into smaller parts and publish 5 or 10 small 500 words article, rather than trying to hit the target with just one great article.

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